Our challenge
Educate Brussels citizens about the multiple rules regarding the different colored garbage bags and encourage them to follow the right rules.
Our solution
What is as fancy as going out? Taking out your garbage bags, of course! Our creative concept turns this act into a modern and aspirational gesture while comparing it to the social norm of going out.
It's a wrap for this case, but don't miss outon the others !
- Brand Activation, Brand Design, Integrated Campaign
Any reason is a good reason
- Integrated Campaign
That’s normal
- Digital Campaign, Integrated Campaign, Rebranding
#DONTLETUSDOWN
Phone
+32 475 45 06 17
olivier@secondfloor.be
info@secondfloor.be
Office
Av. Louise-Louizalaan 222
1050 Brussels
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